Tag Archives | Marketing


New Clients vs Old Clients; Are You Treating Them Right?

In Canada there are really only a couple of legit cellular providers. This creates a really unfortunate scenario for consumers. Where a lack of options exist, so does a lack of competition. With two providers holding a near monopoly, finding a great deal on a mobile plan and phone is highly unlikely. Now that I’m […]

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Finding Leads Locally – GVAA Training Event

There are countless opportunities for voice over that exist right in your own backyard. Leads you haven’t even thought of, let alone reached out to. Leads that can open a lot of doors, and leads that may very well come with a lot less competition than other typical methods like agents and online casting. You […]

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4 Criteria For Giving Up On A Lead

“Never throw away a lead.” I teach this over and over and over in my courses and coaching. Just because you don’t get an answer the first time you reach out, or even the second time you reach out, does that mean you give up? Not only no. HECK NO! I’ve told stories of leads […]

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Are You Prepared For The Long Game?

In a perfect world, we’d send an introductory email to a new voice over lead, they’d ask to hear our demos, love our demos, immediately hire us, and tell all their friends about how fantastic we are. Oh, and they’d also pay us full rate up front!! Alas, this is not a perfect world. Bummer, […]

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