Tag Archives | Marketing


The Wrong Way to Market Your Brand

The Grand River in Southern Ontario has broken it banks. Again. Generally this happens every spring during the “thaw.” The “thaw” came a bit early this year. An abnormally large amount of snow, followed by several unseasonably warm days, in addition to excessive amounts of rain has caused chaos in neighbouring communities to where I […]

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The Right Way to Stay Top Of Mind

One of the marketing lessons I teach is the importance of keeping yourself top of mind. This is something that’s done more easily now than ever before thanks to social media. We have the ability, on any given day, to engage with our voice over leads, prospects and clients through any number of platforms and […]

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New Clients vs Old Clients; Are You Treating Them Right?

In Canada there are really only a couple of legit cellular providers. This creates a really unfortunate scenario for consumers. Where a lack of options exist, so does a lack of competition. With two providers holding a near monopoly, finding a great deal on a mobile plan and phone is highly unlikely. Now that I’m […]

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Finding Leads Locally – GVAA Training Event

There are countless opportunities for voice over that exist right in your own backyard. Leads you haven’t even thought of, let alone reached out to. Leads that can open a lot of doors, and leads that may very well come with a lot less competition than other typical methods like agents and online casting. You […]

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