Voice Over Marketing Playbook – Complete

(21 customer reviews)

$597.00

You want to find voice over work without relying on casting sites, but don’t know how. You’re confused, overwhelmed. Frustrated. The Voice Over Marketing Playbook is a clear plan to help you find your own leads, build your own client base and become the consistently working voice actor you want to be!

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Playbook Returns April 11 – 20, 2023

Are you tired of dropping money on casting sites and not seeing the returns you think you should be? Do you know you’re capable of booking more voice over work? Good enough to book more voice over work? You’re just not sure where to find it out how to do it?

The Voice Over Marketing Playbook is an easy to follow, step-by-step guide designed for the specific purpose of helping you grow your voice over business without spending all day long wasting time on casting sites. Instead, you’ll learn how to find your own clients and build your own business where work comes walking through the door!

The Playbook took me from $15,000 a year in 2012 to $150,000 a year in 2017. Let me show you how you can do the same!

COURSE INCLUDES
* 6+ Hours of Content
* Instant Access
* Watch and learn at your own pace.
* Lifetime Access with Enrollment
* Learn Marketing, Social Media, and Lead Gen strategies I use daily!
* Two hours of private one-on-one coaching to customize a strategy for your business.

WHAT’S IN PLAYBOOK?
* The commitment required to make this work.
* Why you need a diversified voice over portfolio.
* Marketing by the numbers.
* Understanding Relationship Marketing.
* Discovering your Unique Value Proposition.
* The difference between Features & Benefits.
* Identifying your Ideal Customer Avatar.
* Discovering your Voice Over Sweet Spot.
* Where to look for leads and how to find them.
* Using a freelancer to help you find leads.
* Taking advantage of Pay Per Click Advertising.
* The psychology behind marketing and getting your head in the game.
* Using Agents and Online Casting.
* Strategies for social media including LinkedIn, Facebook, Twitter, Instagram, YouTube, Vimeo and Pinterest.
* The Introductory Email.
* Writing subject lines.
* Best practices for email marketing.
* How effectively use mass mailers.
* Ideas for marketing email campaigns.
* Setting up Drip campaigns.

BONUS FEATURES
* Exclusive access to a Private Facebook Group

* Exclusive access to 4 x 30 minute live Q & A Sessions

* Exclusive access to four Personal Accountability Checks

BONUS VIDEOS
* Bonus Video: 10 Places to Find Leads Locally

* Bonus Video: 10 Marketing Mistakes and How To Fix Them

 

* Coaching sessions must be booked within one year of purchase date. *

21 reviews for Voice Over Marketing Playbook – Complete

  1. Reid (verified owner)

    I had heard so many times “Get Marc Scott’s Playbook”. Marketing is not easy. Some come by it naturally, most come by it with ample effort and continuous education. Marc’s Playbook will give you a rich marketing fundamental education, but it is tailored uniquely to VO so that after certain modules, you can immediately “practice” on real life leads. If you’re wondering how to market your VO business, I’m wondering why you haven’t purchased this Playbook, yet. It makes a difference if you put the work in. Thanks for making this incredible product, Marc. 🙂

  2. Melanie Taylor (verified owner)

    Marc is THE coaching expert as far as marketing is concerned. He covers every topic imaginable & explains how & why each step is taken. Plus, he presents it all in a way that keeps you captivated & eager to learn more.

  3. Robert Benjamin (verified owner)

    Realizing the importance and necessity of self-marketing to jumpstart my VO career, and researching where to turn to get the best coaching, I jumped into the Voice Over Marketing Playbook with additional one on one coaching. This course is worth every penny! Marc is an exceptional coach and is happy to help with any questions I have had, and I still go back and review modules to refresh my understanding and implement strategies. I strongly recommend this course to anyone who is serious about taking their business to the next level. Thank you Marc!

  4. Jessica Trinidad (verified owner)

    This is a must if you want to master your Marketing skills and scale your business. Highly recommend.

  5. JD Gibson (verified owner)

    Marc’s Playbook training is so feature-rich and content-deep that after going through it I struggled to think of follow-up questions. And the way it’s segmented into easily consumable modules that you have access too even when he updates them over time means it’s so much more than just a course. I strongly recommend anyone who needs to market their VO business (by the way, that’s EVERYONE) get in on this on day one for some amazing bonuses. It’s an investment that will put your career on the right track to succeed.

  6. Roy Owens (verified owner)

    I found the content to be very thoughtful and most importantly useful. I had seen Marc’s program for more than a year before I signed up, thinking it was probably just another gimmick, but I was surprised to find it is a well produced, thoughtful, professional and useful program.

  7. Josee Clift (verified owner)

    I have ALWAYS hated Marketing because I felt I didn’t really know how to effectively go about it. I was your typical ostrich. I had heard that 20 touches a day was a good number to go for to ensure ongoing business but that was daunting. I stumbled onto Marc Scott’s Playbook almost by mistake. It felt like a big chunk of change but the class seemed tailored perfectly for VO so I went for it! I am so happy I did! I wish that I would’ve known about this class a few years ago, I would be further along in my business! It’s really a must for ANY VO who needs help in marketing. We are all creatives but Marc helps you get the business side done each day. I’m about to start a third class with him, he’s that knowledgeable 😀. Money well spent!

  8. Alyx

    This is a really in-depth course! Marc breaks down the whys & hows of marketing in a way that makes it easy to understand & follow the steps. I’ve still got a few lessons to go with it, but I’ve already started using some of the steps from previous lessons & have seen an uptick in my presence & followers.

    Looking forward to the remaining lessons & to making 2023 a great year for my VO business.

  9. Roxanne Coyne (verified owner)

    Full disclosure: I haven’t completed the Playbook yet, but it’s the centerpiece of my goals for 2023. I was very reluctant to purchase this and I finally shot an email to Marc and asked him point blank: Convince me to buy this because it’s a lot of money and I’m on the fence. Do you think I can double my receivables if I take your course? Marc replied with honesty. He said: How much time do you have to devote to this? It will require a big investment in time from you. That was what I needed to hear. NO class or program will guarantee results. It’s just information –expertly presented in bite size pieces. The course will NOT increase your earnings. Only YOU can do that. By making a commitment and investing the time needed to make it happen. So, if you’re ready to commit to your success and do the work that is required, then THIS course is for YOU. It ROCKS. The financial investment is just the tip of the iceberg. So, be ready to follow through and the rest will come. Marc’s information is solid and he’s organized it in a way that makes good sense. You will not be disappointed!

  10. Vanessa Jones (verified owner)

    What is a playbook anyway? Not coming from a sports or business background, I honestly didn’t know what this meant. So, a marketing playbook is the best processes, tactics, and methods for conducting your business marketing. Marc outlines everything from where to find clients and how to hone in on what you offer, to how to communicate effectively with leads, prospects, and clients. I filled an entire notebook cover-to-cover with my notes from these six hours. Marc’s voice is engaging and conversational, and it was easy to focus on the 12-25 minute modules. I began implementing new strategies after pretty much every module. It’s a game changer (hey, wait, that was a sports analogy. “Playbook,” I get it)!

  11. Shannon (verified owner)

    Making me think in new ways with every lesson! I’m so glad I invested in the playbook because now I will be able to tackle my business in the New Year RIGHT! Thanks Marc!

  12. Martin Oldani (verified owner)

    I highly recommend Marc Scott’s Voice Over Marketing Playbook. It is an incredible resource. He covers it all. It’s very comprehensive. You can break it into three Main Sections; 1. Foundational Concepts, 2. Branding, and 3.Marketing. I further break down the marketing section into a) more on Marketing Foundation, b) Casting Sites & Agents, c) Social Media Marketing, and d) Email marketing. I enjoyed going through the course and have walked away with an Action Plan hit list that I am working through, improving my Marketing work every day. This is really great stuff. Take the course if you want to ramp up your Voiceover Marketing!

  13. Julia Wilson (verified owner)

    While all of the modules in the Marketing Playbook are chock full of extremely valuable information for voice actors looking to learn the skills to better market themselves, perhaps the most powerful is the one that Marc presents on mindset. You hear about mindset from lots of people, from Ted Talk gurus to TikTok influencers, but sometimes it can be very difficult to relate that sort of thing to your own life or your own career. The fact that Marc relates the mindset necessary for success to a VO career and does so in a candid, joyful fashion is invaluable for helping put you in the right frame of mind. Of course, true to the rest of the Playbook, you still need to do most of the work yourself, but that is also where the value comes in. By working on shifting your perspective on this one area of your life, you will begin to see positive changes in other areas as well. Many thanks to Marc for relating such an important concept to the world of VO.

  14. Eric Mychaels (verified owner)

    One of most intimidating part of growing a voiceover career is marketing. I had a professional demo but I didn’t have the confidence or know-how to effectively market my demo to buyers. Marc’s Playbook gives a step by step, how-to blueprint that’s so easy to follow. It explains the strategy, gives examples and takes the worry out of finding and contacting buyers. It’s one of the best investments I’ve made in my career! Cheers to Marc👏🏾

  15. Iris (verified owner)

    Marc’s Voice Over Marketing Playbook offers a stellar guide on how to sell yourself as a “VOpreneur.” I’m so glad I took a mentor’s advice and invested in myself and my voice over business with his playbook. Marc’s teachings are very thorough. What I appreciate most is his honest and reassuring take on marketing. Marc won’t just teach you, he’ll empower you! Oh, and if you want a gift that keeps on giving? Get the Voice Over Marketing Playbook – Complete. You won’t regret it.

  16. J. Sebastian Valencia – Bash The VO

    After listening to Marc Scott’s VOpreneur podcast and talking to other coaches who recommended it, I hopped on the playbook as soon as it became available. You want to talk about actionable/practical advice? The playbook is what you need!! Step up your game and DO THE THING!!

  17. Carly Kincaid (verified owner)

    Absolutely awesome! No matter what stage of the VO game you are at, the Playbook will definitely teach you all of the marketing that you knew you needed, as well as that which you didn’t even know you needed. I learned so much but found the section on CRMs particularly useful. One of the other, bonus, parts of the Playbook is the community that you also become a part of… the people who are learning the same things you are. Through what you learn and the people you meet, you get the motivation to continue moving forward.

  18. Koop Kooper

    A terrific resource that gives you the tools to succeed

  19. Margie (verified owner)

    It took me a long time to finally decide to purchase the Playbook – but I’m really glad I did! Marketing is not my thing at all and the Playbook is helping me to understand and realize that I can do this! I have yet to utilize everything made available to me, but I will and know that it will only improve my VO business. Thank you Marc for the patience and understanding that not all of us are marketing geniuses.

  20. Mike Norgaard (verified owner)

    I am a voiceover guy. I do voiceovers and have had to learn just enough about the business and marketing side to generate work. I’m ok with that, but I came to a point where I began to realize that I don’t know what I don’t know, and that it was all about stuff that I should know.

    Anyone who has been in the VO business for more than 30 minutes knows that Marc is the undisputed master of marketing in VO. There are plenty of marketing courses you could consider, but how many of the experts in those courses are telling you EXACTLY what you need to know specifically for marketing VO? Marc speaks from experience. He has and does walk the walk and knows exactly what it takes.

    Understanding that you need to know what you don’t know if you want to put yourself in the best position to succeed. Marc will show you exactly what to do, exactly how to do it and, importantly, WHY to do it – WHY it matters and WHY it works.

    You can piece together some marketing modules from here and there, probably even some from Marc – OR you can just get everything you need in the one stop Playbook and all the extra benefits that come with it. For me, upping my game in one stop was a no brainer.

  21. Megan Bunting (verified owner)

    When I’m not juggling my voice over commitments, I work in marketing! So, I knew I needed something to motivate my own marketing that was tailored to voice over specifically, and the VO Marketing Playbook was it. Marc knows his stuff. He explains VO marketing in such a clear and easy way. He challenges you and he encourages you at the same time.

    Since working through the VO Marketing Playbook, I have landed more VO work than this time last year and I’m hoping to improve that score for next year!

    Marc walks you through WHAT you need to do to market yourself more strategically and effectively. If you’re a VO thinking about improving your marketing, you have to sign up for the VO Marketing Playbook. You will not be disappointed.

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